Thursday, June 23, 2011

Educating musicians in marketing on the web

We started a show some months ago designed to help musicians get noticed, which will in turn get them some CD and download sales and make it more possible for them to keep making music.

The reality of today's market is that it is moving more and more into an online interaction with consumers.

The music industry has shown us this trend quite clearly with the release of Radiohead's album "given away" or stated that you can download it and pay what you feel it is worth.

Many of us are familiar with the reverse squeeze which is where you give so much that the recipient feels the need to give back to the website that gave so much.

This is the age where communication is key and information is the greatest commodity.

Educating the groups and performers on how to market themselves is a large part of what is needed but to make it work we need to promote this show we created.

An Indiegogo campaign is now launched and we need real networkers to get involved.

You are more valuable than you even realize.

If we can get enough attention to this project we can really make a difference in a lot of lives in a new way.

Take a look at the campaign here and see what we are doing.

Music U-Night Indiegogo link

We need your help to push through and more funding to make this work and the campaign is just the way to show the power of networking.

Thank you for your support and if you the reader have any need for video production we would be glad to help.